About me
Based in Market Harborough, Leicestershire, I’m a freelance marketing and brand specialist with over 10 years’ experience across lifestyle, equestrian and luxury brands. I’m easy to work with, practical in my approach, and genuinely enjoy helping people make more sense of their marketing.
I usually work with small to medium-sized brands, founders, and riders who already have something great but need support bringing it to life, whether that’s refining their message, elevating their brand, or simply having an extra pair of hands to keep things moving.
My background spans both in-house and agency roles, including time with national governing bodies, international equestrian organisations, and a range of sport and lifestyle clients. I’ve also worked on digital strategy for luxury brands, including The Savoy in London, focusing on content, positioning and brand partnerships to deliver thoughtful, well-executed campaigns.
I love helping brands find their voice and communicate what they do in a way that feels natural, engaging and true to them, whether that’s through a campaign, a launch, or day-to-day social media content.
Alongside marketing and PR, the creative side is a big part of what I do, and love. I’ve always had a passion for design and how a strong visual identity can completely transform how a brand feels. From developing brand guidelines to creating campaign assets, I like making sure everything looks considered and cohesive. I also love illustration, so if there’s an opportunity to create something a bit more unique or personal, I’m always keen to explore it.
What I offer
Marketing strategy & campaign planning
Copywriting & content creation
Brand development & positioning
Design & creative assets
PR & brand partnerships
I offer flexible, full-service support, whether you need a bit of direction, extra capacity, or someone to pull everything together.
